theorangequeen.com
creative communication
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McArthurGlen's First Corporate Category Promotion in Europe

Today, McArthurGlen Group launched their first overall corporate Category Promotion throughout all their 21 Designer Outlets in Europe.

The Art of Denim, which focuses on enhancing more than 100 Denim and Fashion Brands, aims at consistency in the centres, through creative and commercial window displays, ad-hoc designed POS material and special product on offer, and is a key promo to drive sales and increase traffic in their stores.

Theorangequeen was in their Premium performing outlet in Roermond last Monday to give the promotion it's final touch adding a bit of her WOW factor and sharing know-how with local Visual Merchandisers and store staff.

 

This promotion will run from October 2nd to November 4th 2013 across Europe.